When working with Grace & Stone, communications leaders will...
Strengthen their leadership in order to position the function for success
Gain knowledge of the often unspoken expectations of the function
Develop a roadmap for maturing the function and developing the team inside the organization
Executive function owners and chief executives will gain the skills to coach the communications leader and team to better leverage the function and ultimately become an advocate for communications in the company.
At Grace & Stone, we drive effective leadership, enhanced organizational alignment and impactful business results through our proven communications methodology.
We believe that trust is at the center of every relationship. And communications, after all, builds relationships and connections. There is a powerful balance between developing 360 degree trust AND building a communication function that aligns directly to company priorities. Alignment and measurement demonstrates the impact and value of communications within an organization.
The intersection of business priorities, company and departmental culture as well as leadership of the communications function creates...
The process begins with business, culture and leadership diagnostics. Information is assessed, shared and and a strategy is built - inclusively - with management. A roadmap connects data, strategy, and execution — all through a process that builds trust and results through communications.
THE TRUST & IMPACT METHOD
Principal and founder, Virginia (Ginny) Stone Mackin uses a “Trust and Impact Framework” to tie the value of communications with the results of the company.
The Trust and Impact Framework starts at the intersection between strategy, culture and leadership, and uses a combination of quantitative and perceptual data to build courageous and sustainable programs that mature and create clarity for the communications leader, team and function within the broad company and within functions like Human Resources, Marketing or Legal.
“A company with a strong communications function is better connected to stakeholders – employees, customers, investors, suppliers, media and policy makers — and has a stronger, more resilient reputation.”
